Why Hardie
James Hardie® fiber cement products combine beautiful design with high performance. Time and time again, we stand out from our competitors on both curb appeal and durability.
5
James Hardie has always been ahead of the siding industry curve. Technology advancements put James Hardie siding 5 generations ahead of generic fiber cement.
30
James Hardie Building Products invented fiber cement over 30 years ago.
100+
James Hardie has spent over $100MM in research and development, and continues to invest in product advancements.
#1
America's most popular brand of siding.
The James Hardie Contractor Alliance™ Program combines marketing tools, lead generation support and training to help members grow and differentiate their business in the highly competitive siding market.
With five levels, the Contractor Alliance Program is designed for dedicated business owners of all sizes. James Hardie offers business resources including marketing materials, financing and business planning tools. Contractor Alliance Program members will also learn how to install the full James Hardie® product line through the First Board, First Nail Program and online training.
At the top levels, contractors receive one-on-one business planning with local James Hardie representatives, a manufacturer recommendation through a professional listing and priority placement on the James Hardie Contractor Locator, Contactor Alliance "Badges" based on design excellence. In the program, contractors also receive a GuildQuality ranking, sales training and complete access to the new James Hardie Contractor Alliance Portal. Contractors earn HardieReward™ points for every James Hardie product purchased, which can be redeemed for HardieReward Program perks like jobsite tools, co-branded marketing, merchandise, trips, etc.
www.HardieAlliance.com
James Hardie fiber cement is specifically formulated to better resist damage from the very predators—moisture, freezing temperature, humidity, pests and fire—that pose threats to wood-based products.
Shown above: James Hardie Beaded Cedarmill.
Wood composite or engineered wood siding, consists of wood strands bonded together under heat and pressure with a resin. The bottom edges of wood composite can expand and split over time where exposed to cyclic wet and freezing conditions.
Shown above: Wood composite siding
There are many reasons to choose James Hardie siding over vinyl, the first of which is appearance. James Hardie siding is over five times thicker than vinyl, allowing for a more authentic wood-grain effect. The result is more elegant than vinyl (which is plastic), particularly on a historic home.
Shown above: James Hardie Select Cedarmill Siding.
Then comes function. Vinyl melts easily in a fire and may distort from the reflection of the sun off Low-E glass windows. James Hardie products are more fire-resistant than vinyl siding. Vinyl may crack and warp from the elements; James Hardie products won’t melt and resist warping, sagging and melting.
Shown above: Vinyl Siding
James Hardie siding is not only less expensive than wood siding, it won’t be eaten by animals or insects.
When there’s a fire, James Hardie siding is noncombustible, while wood goes up in flames.
Shown above: James Hardie Select Cedarmill.
Wood products may require upkeep long before James Hardie siding and trim begin to show signs of age.
Shown above: Wood Siding
There are a few other fiber cement siding products available, but none compare to James Hardie siding and trim. James Hardie products are up to five generations ahead of generic fiber cement in performance and aesthetic advancements that contribute to a home’s character.
Our unrivaled investment in R&D and constant innovations in product design, manufacturing and distribution allow us to remain steps ahead of the competition.